Fashion is all about style. What is fashionable is not a purse or a blouse but the style that manifests itself through them.
Stylistic trends make themselves visible via fashion items such as apparel and accessories. However, it is the way of wearing these items which is more subject to fashion than items themselves. Fashionable items are merely the surface of fashion, but the real meaning of current fashion can only be seen beneath the material layer.
This is why ability of fashion illustrator, designer or any other fashion professional to emphasize style in fashion figure drawing is so important in fashion industry.
Fashion concept could originate as an idea of style not a depiction of concrete wearable item. This is when and why fashion drawing helps. Nothing can depict concept of fashion style more clearly than stylized fashion drawing.
In order to create fashion drawing in a stylized way fashion illustrator or fashion designer has to follow certain rules or, at the very least, keep them in mind:
Ignore most of the details of the figure, focus in your drawing only on the aspects of figure most essential for your concept. It may be a movement, special type of figure proportions or silhouette, but stylized drawing is all about focus on the essence.
Select a few (ideally, one) most significant details of the figure and accentuate them. Have an accent which makes your point. Omitting all other details (rule #1) helps you to focus your attention on those details (or a single detail) which is crucial for your concept.
Fashion is always grotesque. This is how fashion works: taking an idea and amplifying it up to the point of absurdity. So, help your fashion concept by exaggerating it in your stylized fashion drawing. Fashion figure drawing is the next of kin to caricature: both utilize stylized exaggeration as an artistic tool to amplify a core concept.
Stylized fashion drawing is an art form and a form of fashion drawing in the same time. stylized fashion drawing is form of stylized art and efficient method of developing design concepts for fashion industry at the same time .